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What Copenhagen's Fashion Week Street Style Is Telling Us About the Future of Fashion
Scanning the looks coming out of Copenhagen, where the Danish capital was the first to put on its Spring/Summer 2021 Fashion Week, you won't find any luxury It bags or coordinated brand looks dominating the street style shots. In fact, the influence of a single trend at all is largely missing. It's surely different than Fashion Weeks in the last few years where one look, even one item — like Bottega Veneta's buttery soft clutches — emerges as a clear and definitive trend, providing a directional look for influencers and the people who follow them, editors, and of course, fast fashion designs that hit the shelves in the weeks following Fashion Week. That said, it's not terribly surprising.
With a small, largely more local crowd showing up to participate in the first major Fashion Week since COVID, the looks veered entirely more personal, more expressive of individual style. Absent were the mega influencers being dressed head-to-toe by designers (what's the point with no front rows to seat them in?). Street style as a whole was scaled down — fewer photographers, fewer show attendees vying for attention, and fewer brands gifting looks to dress them in.
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